Face lifting much needed on Zambia’s biggest derby
LOCAL DERBIES in this country do not get bigger than the Kitwe derby–Power Dynamos versus Nkana. As we enter the month of October, begins the countdown to the biggest local derby fixture on the Zambian league calendar.
The harsh reality is that the Kitwe derby scores lower marks against Africa’s heavyweights. In fact, few people outside the boarders are in the know of this tie.
Derbies from small leagues such as the “Dar Derby” of Tanzania–Young Africa versus Simba and Kenya which has “Mashemeji Derby”, between Gor Mahia and AFC Leopards are more recognized than the Kitwe Derby.
A most recent incepted derby in South Africa–Cape Town City versus Ajax Cape Town, has the prospect of beating the Kitwe derby to the marks.
Certainly, something right is not being done and face lifting is much needed. Our league is now rated among the ten elites in Africa. Hitherto, it is unacceptable that our biggest local derby fixture remains infamous.
The Aspect of hyping
You don’t need to be a brainier to see that the tie is poorly hyped. Probably done within the town and proximity areas. Social media is now the perfect sounding board for hyping. Unfortunately, non of the two sides have it’s official presence on social media.
Many clubs in Zambia are sluggish to embrace the use of social media and online linking with fans. Majority of social media pages you can find around are being run by the fans themselves.
Do you know what is making everyone eagerly waiting for the Cape derby? Because of the banter between the official Twitter handles of Cape Town City and Ajax Cape Town, which is taking center stage.
Avarage turn out
Before you argue, you must watch the Dar Derby between Yanga and Simba, then we can engage.
Can we also put to task the public relations department of both sides to regularly publish the official attendance and money raked from gate takings?
Now, how can we archive big crowds during the Kitwe derby? For starters, there is a need of forming active branches or regional association of fans across the country [If they exist, then fine]. It should be compulsory that all fans associations must always be in attendance of the derby.
During the 2017 CAF Champions league quarterfinals 1st leg clash with Wydad Casablanca at Lucas Moripe Stadium, I was impressed to see the bandwagon of banners for Mumelodi Sundowns fans branches, from across South Africa. You will probably only see Kitwe and Lusaka Nkana fans branches during the tie.
Of course, I see a social media page of Power Dynamos Norwegian fans. But we need that forum to be more than just a social media page. If possible, let them all travel during the derby and cheer their team with banners at Arthur Davies or Nkana Stadium.
TV/Radio promo and Newspaper Advertisement
This is a responsibility for the administrations at Nkana and Power Dynamos. They should not expect a National Radio, TV Station or Newspaper to run an a promo about the Kitwe Derby without them engaging or paying for it.
As we enter the month of October, I should be seing an advertisement in the Times of Zambia or a promo at ZNBC Radio/TV in this regard.
INDEED, the Kitwe derby should have an impact on home soil for it to join the table of men in Africa: Cairo, Soweto, Algers and Casablanca derbies.
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